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China and EU Mark 50 Years of Ties Amid Summit Focused on Tourism, Trade Gaps and Security

At their 50th anniversary summit, China and EU leaders debate visa reciprocity, record tourist flow, trade deficits, EV tensions and regional security.

China and EU Mark 50 Years of Ties Amid Summit Focused on Tourism

BEIJING / BRUSSELS — On 24 July 2025, European Commission President Ursula von der Leyen and European Council President António Costa will join Chinese President Xi Jinping and Premier Li Qiang in Beijing for the 25th China–EU Summit, marking half a century of diplomatic engagement. But this golden anniversary is playing out amidst strategic recalibration, not celebration.

While the summit originally intended as a two-day event in Brussels, it has been moved to Beijing and shortened to a single day — a signal of muted expectations and geopolitical caution.


Visa Diplomacy and Booming Travel

One key talking point: People-to-people ties. In 2024, over 20 million travellers entered China visa-free, with France, Germany, and Italy accounting for the lion’s share. China has currently waived visas for 75 countries, including 24 EU member states — although Czech Republic, Lithuania, and Sweden are conspicuously excluded, highlighting diplomatic undercurrents.

The combination of visa expansion and improved airport screening systems is driving renewed inbound tourism while encouraging European carriers to increase flights to Beijing, Shanghai, and Guangzhou. However, EU demands for reciprocity — that Chinese travellers gain similar visa-free access to Europe — remain unresolved and are likely to resurface during the summit.


Trade Deficit and Market Access

Economic friction is palpable. In 2024, EU–China trade in goods and services hit €845 billion, yet the EU ran a hefty trade deficit of over €284 billion. European exports (€213.2 billion) lag far behind imports (€519 billion), with high-tech goods and green energy equipment fueling imbalance.

European officials will push for fairer competition and better access for EU firms — especially in sectors such as automotive, electronics, and rare earth minerals, essential for clean technologies. Negotiations on temporary measures like minimum pricing on Chinese electric vehicles (EVs) and anti-dumping probes will likely be central to the talks.


EVs and Industrial Competition

The EU’s automobile industry is under pressure from China’s surge in low-cost, state-subsidised electric vehicles. European automakers fear their market is being “flooded” with competitively priced imports. Brussels is reportedly considering duties and tariffs to help level the playing field.

This clash is symptomatic of growing concern across Europe about the lack of economic reciprocity in relations with Beijing. The summit will therefore explore industrial protections amid broader trade agenda priorities.


Regional Security and Strategic Autonomy

Beyond economics, security issues will influence discussions. The EU is increasingly wary of China’s policy positions on Russia’s war in Ukraine, South China Sea tensions, and its stance on Taiwan. European leaders continue to stress the importance of strategic autonomy, supporting domestic industries and supply chains — especially in semiconductors, critical minerals, and medical technology.


Summit Aims and Expected Outcomes

The agenda—spanning trade, tech, tourism, and geopolitics—offers limited scope for sweeping agreements. Instead, leaders are expected to agree on dialogue frameworks, WTO engagement, green tech partnerships, and potentially a roadmap for visa reciprocity. However, major breakthroughs remain unlikely.


Why This Summit Matters for Travellers and Tourists

  1. Tourism Surge
    China’s visa-free entry and expanded flights herald strong inbound tourism growth — potentially over 20 million visitors annually.
  2. Visa Overhaul
    A successful outcome could ease travel logistics for EU nationals — digital visa waivers and expanded border screening may simplify the journey.
  3. Investment and Infrastructure Boost
    Pending green-tech and industrial agreements could open new travel-related investment opportunities — from sustainable hotels to eco-tourism.
  4. Tech Integration
    Easier cross-border entry, QR health checks, and synchronized travel apps could improve the visitor experience between Europe and China.

A Realistic View: Pragmatism Over Celebration

The 50th anniversary of China-EU ties presents an image of unity, but beneath the veneer lies strategic rivalry. With unresolved barriers on visas, trade imbalances, and global influence playing out against the backdrop of U.S.–China tensions, both sides appear to prefer cautious progress over grandeur.

A shorter summit, relocated to Beijing, signals muted expectations. For travellers, however, the summit may offer concrete improvements — visa access, expanded routes, and easier mobility. For markets, it’s a test of whether Europe’s pursuit of strategic autonomy can coexist with practical engagement with one of its largest economic partners.


Final Take

While the 25th China–EU Summit marks a historic milestone, its true significance lies in the management of differences: how to harness economic interdependence without sacrificing autonomy. Travellers and economic stakeholders alike will be watching for symbolic gestures — visa reciprocity, green-tech ventures, mineral access — that translate diplomatic ties into tangible benefits.

As the summit concludes, the question remains: Will this be a diplomatic reset built on pragmatism — or a polite nod to past successes overshadowed by structural divides? In tourism, trade, and strategic frameworks, everything hinges on whether negotiation triumphs over nostalgia.

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