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Rhonda Mestler Appointed Senior Director of Commercial Strategy at Mainsail Lodging to Lead Revenue Innovation and Guest Experience Excellence

Mainsail Lodging names Rhonda Mestler Senior Director of Commercial Strategy, elevating guest experiences and driving revenue growth across its U.S. hotel portfolio.

Rhonda Mestler Takes Charge of Commercial Strategy at Mainsail Lodging Amid U.S. Hospitality Growth

Mainsail Lodging & Development, a leading hospitality company based in Tampa, Florida, has announced the promotion of Rhonda Mestler to Senior Director of Commercial Strategy. Her appointment marks a pivotal step forward in the company’s ongoing evolution, aligning leadership with a renewed focus on guest-centric innovation and strategic revenue growth across its dynamic portfolio.

Mestler’s career trajectory mirrors the rapid transformation of the hospitality industry itself. Joining Mainsail in 2010 as a Revenue Manager, she has risen through the ranks by consistently delivering strong revenue performance and shaping guest-focused operational strategies. Her promotion signals a fresh era of innovation at a time when traveler expectations and industry complexities are at an all-time high.

In her elevated role, Mestler will oversee a broad spectrum of revenue-generating departments, including eCommerce, revenue management, front office operations, and reservations. Her mandate is to unify these touchpoints into a seamless, guest-driven commercial system that maximizes profitability while enriching traveler satisfaction.

A Decade of Growth and Strategy

Prior to her tenure at Mainsail, Mestler gained extensive experience with industry leaders Hilton and Omni Hotels & Resorts, where she refined her approach to revenue strategy and sales management. These formative roles gave her a competitive edge in combining operational expertise with data-driven insights, enabling her to craft pricing models and marketing initiatives tailored to shifting market dynamics.

Her decade-plus commitment to Mainsail reflects both loyalty and a deep understanding of the company’s ethos—values that will be vital as she leads the commercial strategy in a post-pandemic landscape.

Travel Surge, Digital Disruption, and Consumer Shifts

The U.S. hotel industry is currently experiencing a robust rebound. According to STR and the American Hotel & Lodging Association (AHLA), revenue per available room (RevPAR) in many markets has exceeded pre-pandemic levels. Travelers are returning with renewed enthusiasm but also greater scrutiny, demanding both value and personalized experiences.

In this environment, Mestler’s task is both ambitious and urgent: to steer Mainsail’s commercial performance through data-powered decisions while ensuring that each guest journey—from booking to check-out—feels intuitive, tailored, and memorable.

“Mainsail’s commercial strength depends on our ability to anticipate and adapt to change,” said Mestler in an internal announcement. “We’re committed to delivering guest experiences that are not just convenient but emotionally resonant—without compromising revenue performance.”

Tech-Driven Hospitality with a Human Touch

Under Mestler’s leadership, Mainsail will continue to embrace advanced technologies, including AI-powered pricing, real-time analytics, and targeted digital marketing. However, her philosophy remains firmly people-first.

“Technology enables us to see patterns and predict demand,” she noted, “but real guest loyalty is earned through empathy and consistency.”

That balance—between smart systems and human interaction—is what defines Mestler’s leadership style. It’s an approach that will become increasingly important as hotels grapple with labor shortages, rising costs, and evolving traveler preferences.

A Diverse Portfolio, A Unified Strategy

Mainsail Lodging’s portfolio includes luxury resorts, boutique hotels, and extended-stay accommodations across Florida and other U.S. regions. From the award-winning Epicurean Hotel in Tampa to the intimate Karol Hotel in Clearwater, each property operates within distinct local contexts. That requires revenue strategies that are simultaneously hyper-local and brand-aligned.

Mestler’s role includes harmonizing these approaches across the board—integrating sales, pricing, and marketing strategies that respect local market demand while driving portfolio-wide growth.

“Sophisticated yet flexible commercial planning is our competitive advantage,” she said. “Whether our guests are booking a business suite in Atlanta or a coastal escape in Florida, they deserve the same excellence.”

Sustainability and Community Connection

As consumer interest in sustainable tourism rises, Mestler is also expected to align revenue practices with Mainsail’s broader environmental and community initiatives. Travelers are now selecting accommodations based on green practices, community support, and ethical transparency—criteria that impact brand loyalty as much as price or location.

Mainsail’s hotels have already introduced eco-friendly amenities and waste-reduction programs, but Mestler’s commercial lens will add new depth to these efforts by measuring their financial and reputational returns.

Elevating Women in Hospitality Leadership

Mestler’s promotion is also notable in the context of gender equity in hospitality leadership. According to Castell Project research, women occupy just 12% of hospitality industry leadership roles. Mainsail’s decision to promote from within, recognizing Mestler’s long-term contributions, underscores the company’s commitment to inclusive growth and leadership development.

Her rise sets a strong example for young professionals and reflects the growing momentum of female executives shaping the future of hospitality.

Future-Ready, Guest-Focused

With global travel accelerating and digital innovation transforming the industry daily, the role of commercial strategy is no longer reactive—it’s predictive and creative. Mestler’s focus on anticipating guest needs, optimizing performance, and empowering team collaboration will be central to Mainsail’s long-term vision.

“Hospitality is no longer just about heads in beds,” Mestler summarized. “It’s about trust, value, and the kind of service that guests remember long after they’ve gone home.”

As Rhonda Mestler takes the helm of Mainsail’s commercial strategy, both the company and its guests can expect a future defined by innovation, integrity, and unmatched hospitality experiences.

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