The aviation and tourism industries are undergoing rapid digital transformation, with Air Canada taking a significant step forward by officially launching its New Distribution Capability (NDC) content on Travelport+. This rollout enhances the airline’s distribution strategy, giving travel agents, tour operators, and corporate travel managers worldwide access to Air Canada’s full range of fares, services, and ancillaries through one powerful digital platform.
Launched in October 2025, the partnership demonstrates Air Canada’s commitment to redefining the booking experience. By integrating with Travelport+, the airline is positioning itself as a leader in digital travel retailing, where personalization, speed, and accessibility are crucial to satisfying today’s travelers.
Expanding Global Reach with Travelport+
The availability of Air Canada’s NDC content on Travelport+ extends across key international markets, including Canada, the United States, Germany, France, India, Italy, Brazil, and Australia. Travel agencies and management companies in these regions now enjoy greater access to Air Canada’s most competitive fares and enhanced service options, enabling them to design more tailored journeys for clients.
For travelers, this means increased transparency and flexibility when planning trips, with access to real-time pricing, baggage options, premium seating, and value-added services. For agents, it means a streamlined booking process with comprehensive tools to compare and curate offers, strengthening their role as trusted advisors in the travel planning process.
Improved Booking Experience for Travel Professionals
The integration brings measurable performance improvements for travel agents. With search speeds reduced to 0.84 seconds—a 23% improvement—agents can now access and compare Air Canada’s fares more quickly and efficiently. This enhanced speed allows for faster booking cycles, which benefits both customers and agencies seeking to boost productivity and profitability.
The NDC launch also simplifies the process of viewing and booking ancillary services such as extra legroom seats, preferred meal options, and lounge access. Agents can now create a complete travel package in one seamless workflow, which reduces booking errors and enhances customer satisfaction.
Travelport executives note that these upgrades align with the growing demand for personalized and dynamic booking experiences. For Air Canada, this marks another step toward aligning its retailing approach with modern consumer expectations.
Leveraging Travelport’s Global Network
Travelport is one of the world’s leading technology providers for the travel industry, connecting buyers and sellers across more than 160 countries. By integrating Air Canada’s NDC content, Travelport+ consolidates multiple distribution channels into one system, giving agents a clearer, more comprehensive view of available travel options.
This ensures that Air Canada remains highly competitive in a global market where consumers expect real-time offers and maximum choice. Agents can not only compare Air Canada’s fares but also view them alongside those of other carriers, which further emphasizes transparency and helps customers make better-informed decisions.
Enhancing the Passenger Journey
The launch of NDC on Travelport+ strengthens Air Canada’s broader customer-first strategy. The airline has consistently prioritized modernizing its digital platforms to improve personalization, pricing flexibility, and service quality. Through this initiative, Air Canada can deliver tailored offers that reflect passengers’ preferences, enhancing loyalty and encouraging repeat travel.
The integration of the Aeroplan loyalty program within the NDC framework is a major advantage. Aeroplan members benefit from expanded opportunities to earn and redeem points across Air Canada and its 45 partner airlines, making it easier to combine loyalty rewards with customized flight packages. This helps position Air Canada as a preferred choice for frequent flyers and long-haul travelers seeking both value and flexibility.
Supporting Canada’s Tourism and Economic Growth
Air Canada’s investment in digital transformation has significant implications for tourism. By simplifying access to its services worldwide, the airline enhances connectivity to Canada’s major hubs, including Toronto, Vancouver, and Montreal. This facilitates inbound tourism, supporting the government’s wider goals of growing international visitor numbers and strengthening Canada’s economy.
For outbound travelers, Air Canada’s improved retailing capabilities provide greater options when exploring destinations across Europe, Asia, and the Americas. As global tourism rebounds, initiatives like these play a pivotal role in driving seamless travel experiences that benefit both travelers and the hospitality industries at their destinations.
A Competitive Edge in Global Aviation
The NDC launch underscores the increasing importance of technology-driven distribution in aviation. Airlines are no longer just selling seats—they are retailing complete travel experiences that include customized services, ancillary products, and loyalty integration.
By embracing this new model through Travelport+, Air Canada gains a competitive edge. It ensures that its offerings are not only visible but also positioned attractively in a crowded global marketplace. For travel agents, the ability to book everything from economy fares to premium experiences in a single, efficient workflow enhances both service quality and profitability.
Looking Ahead: The Future of Digital Travel Retailing
The partnership with Travelport+ marks a milestone, but it is only the beginning of Air Canada’s digital retailing journey. Industry experts anticipate further innovations, including enhanced mobile integration, AI-driven recommendations, and even more dynamic pricing models.
As the airline continues to expand its international footprint and adopt cutting-edge technologies, travelers can expect booking processes to become increasingly seamless and personalized. For Air Canada, this is more than a distribution upgrade—it is a commitment to staying at the forefront of a digital revolution that is reshaping how people travel.
Conclusion: A New Era for Air Canada and Global Travel
The launch of Air Canada’s NDC on Travelport+ represents a defining moment in the airline’s digital transformation strategy. By improving booking efficiency, expanding global access, and enhancing personalization, Air Canada strengthens its role as a leader in modern travel retailing.
For travel agents, the integration provides powerful new tools to curate better travel experiences. For customers, it means faster bookings, richer options, and more rewarding journeys. For Canada and its tourism sector, it brings new opportunities to attract visitors while offering locals seamless access to destinations worldwide.
In short, Air Canada’s partnership with Travelport+ ushers in a new era of convenience, innovation, and growth for global tourism.
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