In a move set to delight beach lovers, culture seekers, and Mediterranean adventurers alike, Wizz Air has officially launched direct flights between Sofia, Bulgaria and Alghero, Italy—Sardinia’s beloved coastal treasure. Starting June 19, 2025, the route will operate twice weekly, on Thursdays and Sundays, offering convenient and affordable access to one of the most picturesque corners of the Mediterranean.
Tickets are now available on Wizz Air’s official website and mobile app, with introductory fares beginning at just 73.99 BGN. The route adds yet another gem to the airline’s growing European network and offers Bulgarian travelers a hassle-free gateway to Sardinia’s famed beaches, cultural depth, and culinary delights.
Alghero: Sardinia’s “Little Barcelona”
Located on the northwestern shore of Sardinia, Alghero is often referred to as “Barceloneta” or “Little Barcelona” for good reason. With a strong Catalan influence that persists in its language, architecture, and festivals, the city presents a unique Mediterranean experience that blends Italian and Spanish heritage.
Wander through its labyrinth of cobblestone streets, admire Gothic-style churches, or explore medieval bastions along the city’s old walls. Beyond the historical city center lies a coastline adorned with sandy beaches and crystal-clear waters, offering ample opportunities for swimming, diving, and sailing. The city’s charm is further amplified by its rich local gastronomy—expect mouth-watering seafood, traditional Sardinian pasta, and a variety of wines made from the island’s unique grape varieties.
Strengthening Cultural and Tourism Ties Between Bulgaria and Italy
The Sofia–Alghero connection marks an important step in enhancing bilateral tourism between Bulgaria and Italy. According to Wizz Air, this new route is expected to drive not only leisure travel but also cultural exchange between the two Mediterranean nations.
“Alghero is a destination with a remarkable historical backdrop and a Mediterranean spirit that we believe will be particularly appealing to Bulgarian travelers,” said Anastasia Novak, Corporate Sustainability and Communications Manager at Wizz Air. “This route represents another stride in our mission to make travel more accessible and to support local economies through tourism.”
A New Chapter in Wizz Air’s Bulgarian Expansion
Wizz Air has been an integral part of Bulgaria’s aviation landscape since launching its first flight between Sofia and Budapest in 2005. In the two decades since, the carrier has grown exponentially, transporting nearly 30 million passengers to and from Bulgaria.
The airline currently operates two main hubs in the country—Sofia and Varna—employing over 340 flight crew members. Its operations indirectly support more than 22,000 jobs in the Bulgarian tourism sector, underscoring Wizz Air’s role not just as a travel provider, but as a key economic contributor.
The Sofia–Alghero flight becomes the latest addition to an expanding list of destinations served directly from Bulgaria, including popular cities such as Rome, Milan, Vienna, and Barcelona. Alghero adds a distinctive cultural twist to this lineup, offering Bulgarian travelers a chance to explore one of Italy’s lesser-known yet richly rewarding regions.
What Travelers Can Expect from the New Route
With flights scheduled for convenient Thursdays and Sundays, Bulgarian tourists can easily plan long weekend getaways or extended summer vacations without the need for time-consuming stopovers or expensive connecting flights. The short travel time—approximately 2.5 hours—makes Alghero an ideal quick escape from the bustle of city life in Sofia.
Whether travelers are seeking a romantic retreat, a cultural exploration, or simply a sun-soaked beach holiday, Alghero offers something for every taste. From its iconic Neptune’s Grotto sea caves to the nearby Porto Conte Natural Park and the coral jewelry shops that have made the city famous, this destination is a tapestry of natural beauty and local tradition.
Boosting Sardinia’s Tourism Appeal
This new route also benefits Sardinia, as the island continues to diversify its tourism sources post-pandemic. While traditionally popular with Italian, German, and French tourists, Sardinia has increasingly been courting visitors from Central and Eastern Europe. The launch of this route marks a strategic move in attracting Bulgarian tourists, whose interest in Mediterranean island travel has seen steady growth.
Italy’s national tourism agency ENIT has welcomed the new route, citing it as a key development in promoting Sardinia as a year-round destination, not just a summer retreat. The timing aligns with ongoing regional efforts to extend the tourist season and promote sustainable tourism development.
Conclusion: A Win-Win for Bulgarian and Italian Tourism
Wizz Air’s new direct flight between Sofia and Alghero exemplifies the airline’s mission to make European travel more accessible, affordable, and enjoyable. With its stunning seascapes, rich Catalan-Italian culture, and laid-back coastal vibe, Alghero offers Bulgarian travelers a new favorite on the Mediterranean map.
For tourists looking to discover an Italian destination that’s equal parts beauty, history, and beachside bliss—without the crowds of Rome or Venice—Alghero may be the perfect fit. And with budget-friendly flights now just a click away, Sardinia’s coastal gem is ready to welcome a wave of new Bulgarian visitors in 2025 and beyond.
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