Costa Cruises Celebrates Aperol Spritz Day with a Sparkling Italian Experience at Sea
Costa Cruises, Italy’s flagship cruise brand, is raising a toast to National Aperol Spritz Day with an enticing lineup of events, special offers, and immersive Italian cocktail experiences across its Mediterranean cruise itineraries. The celebration, held on August 1, transforms the onboard atmosphere into a floating tribute to Italy’s iconic aperitivo tradition.
Passengers on board Costa Cruises can enjoy exclusive promotions such as a buy-one-get-one-free Aperol Spritz deal at the dedicated Aperol Spritz Bar, a vibrant social hotspot available on many Costa ships. Offering panoramic sea views, upbeat music, and a beach-party ambiance, the bar captures the lively Italian spirit, bringing the best of the “aperitivo hour” to the open sea.
Known for its eye-catching orange hue and refreshing flavor, the Aperol Spritz is a globally recognized symbol of Italian leisure. Traditionally crafted with Aperol, Prosecco, and soda water, the cocktail embodies the casual elegance of coastal Italy. Costa enhances the experience by offering not only the classic version but also other Italian favorites like the Campari Spritz and Negroni, appealing to seasoned enthusiasts and newcomers alike.
Italian Cocktail Culture Meets the High Seas
In addition to the central Aperol Spritz Bar, Costa Cruises ensures guests can savor these signature drinks throughout the ship. From rooftop lounges and piano bars to poolside cafés, the vibrant flavors of Italy follow passengers wherever they go.
To elevate the celebration further, Costa introduces a hands-on Aperol Spritz Masterclass. This interactive cocktail workshop, led by expert bartenders, teaches guests the secrets behind crafting the perfect Spritz. Attendees can also participate in live music quizzes and win exclusive Aperol-branded merchandise, turning the learning session into a lively, memorable event.
For those seeking a more relaxed setting, Costa offers “Sunset Vibes”, a themed aperitivo session designed for guests to unwind as the sun dips below the horizon. With smooth live jazz or acoustic sets as the soundtrack, this elegant event sets the stage for perfect golden-hour photo ops and leisurely cocktail sipping.
A Broader Taste of Italy
Costa Cruises has long been celebrated for its commitment to delivering a comprehensive Italian cruise experience. From cuisine curated by Michelin-starred chefs to décor inspired by Italian art and architecture, every detail is crafted to offer guests a cultural immersion.
The cruise line is particularly known for its culinary excellence, serving freshly made mozzarella, wood-fired pizza, artisanal gelato, and a carefully curated selection of Italian wines and liqueurs. The Aperol Spritz Day is a natural extension of Costa’s effort to share authentic Italian traditions, even when sailing international waters.
“Bringing Italy to the sea is at the heart of everything we do,” said Mario Zanetti, President of Costa Cruises. “Celebrating National Aperol Spritz Day is more than a toast—it’s a cultural moment where our guests get to experience the Italian way of life.”
Cruise Deals and Value Additions
Alongside these festivities, Costa is rolling out seasonal promotions to enhance the value of a summer cruise. As part of its Summer Sale campaign, guests booking select cruises to the Caribbean and Mediterranean can enjoy a free beverage package upgrade, offering even more opportunities to indulge in Italian favorites at no extra cost.
The deal includes access to a wide range of alcoholic and non-alcoholic beverages, making it ideal for guests looking to elevate their vacation experience without stretching their budget. Combined with themed onboard events, this offer makes summer 2025 one of the best times to explore with Costa.
Geo Tagging & Itineraries
Costa Cruises’ Mediterranean itineraries, which include Rome, Naples, Barcelona, Marseille, and the Greek Islands, provide the perfect geographic context for celebrating Italian cocktail culture. As ships cruise along the Riviera and Aegean coasts, guests enjoy the rare opportunity to sip an Aperol Spritz while gazing at ancient ruins, sun-kissed beaches, and charming harbor towns.
Many of Costa’s cruises depart from geo-tagged Italian ports such as:
- Civitavecchia (Rome): Gateway to the Eternal City
- Savona: A popular starting point for Western Mediterranean voyages
- Naples: With access to Capri, Pompeii, and the Amalfi Coast
These destinations not only anchor the cruise geographically but also enhance the Italian cultural theme that Costa celebrates onboard.
Final Toast
Costa Cruises’ National Aperol Spritz Day celebration is more than just a promotional event—it’s a flavorful, multisensory journey into the heart of Italian culture. Whether participating in a lively cocktail masterclass, dancing to DJ sets by the pool, or enjoying a peaceful aperitivo at sunset, guests are sure to leave with memories infused with the color and charm of Italy.
So, raise your glass to la dolce vita—Costa Cruises invites you to experience Italy, one Spritz at a time.
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