The state of São Paulo is preparing for a major transformation in its tourism infrastructure with a newly announced $60 million concession aimed at revitalizing the historic Campos do Jordão Railway. This iconic 47-kilometer route, which links the cities of Pindamonhangaba and Campos do Jordão in the scenic Paraíba Valley, is one of Brazil’s most cherished tourist railways. The project marks a key milestone in the state’s Investment Partnerships Programme (PPI-SP), reinforcing São Paulo’s commitment to boosting leisure travel and creating more sustainable tourism models.
The concession will be awarded through a competitive auction scheduled for April 29, 2026. Under the 24-year contract, the selected operator will oversee the railway’s operations, maintenance and modernization. Beyond infrastructure upgrades, the concessionaire will also be responsible for expanding tourism services, improving customer experience and enhancing the line’s appeal as a multi-use leisure corridor.
Revitalizing a Historic Brazilian Railway
The Campos do Jordão railway, originally electrified in 1924, is not only an important piece of Brazilian transport history but also a beloved component of the region’s tourism identity. Operated today by the state-owned Estrada de Ferro Campos do Jordão (EFCJ), the line relies heavily on heritage rolling stock, some of which dates back nearly a century.
While the vintage charm appeals to tourists, it also presents operational challenges. Reliability, comfort and service levels need modernization in order to meet the expectations of today’s travelers, who increasingly seek memorable experiences combined with convenience, safety and eco-friendly travel options.
The upcoming concession aims to address this by requiring the operator to restore historic trains, upgrade tracks and facilities, and introduce more efficient operational standards. The result will be a revitalized journey that preserves the railway’s cultural legacy while delivering modern comfort and improved usability.
Enhanced Services for an Elevated Visitor Experience
The new concession is designed not only to upgrade infrastructure but also to enrich the overall tourist experience. This includes more frequent departures, diversified itineraries and themed train services, potentially including gourmet rides, cultural journeys and nature-focused tours.
Additional tourism services are also expected to emerge around the railway corridor. The operator will have the flexibility to introduce curated sightseeing packages, guided excursions, and partnerships with local businesses—transforming the railway from a standalone attraction into a comprehensive tourism ecosystem.
For the state government, the ultimate goal is to make the Campos do Jordão line a more accessible, reliable and enjoyable option for both domestic and international visitors. Complementary services, such as expanded ticketing options, improved station facilities and enhanced commercial activity, will help create seamless travel experiences from start to finish.
Connecting Visitors to Campos do Jordão’s Premier Attractions
Known affectionately as the “Switzerland of Brazil,” Campos do Jordão is one of São Paulo’s most sought-after tourist destinations. Nestled in the Serra da Mantiqueira mountains, the city offers cool alpine-like weather, European-inspired architecture and lush natural landscapes.
Visitors are drawn to signature attractions such as:
- The Capivari district, known for its picturesque streets, boutique shops and vibrant dining scene
- The Horto Florestal state park, featuring extensive trails and rich biodiversity
- The Campos do Jordão International Winter Festival, a major cultural event showcasing classical music performances
- Beautiful gardens, museums and heritage sites throughout the region
By modernizing the railway, São Paulo aims to make accessing these attractions easier, greener and more enjoyable. The scenic nature of the journey—winding through mountains, forests and valleys—already provides an immersive prelude to the city’s charm. With improved comfort and more tourism-oriented services, the train journey itself becomes a memorable highlight.
A Sustainable Tourism Initiative for São Paulo
The revitalization of the Campos do Jordão railway also reflects São Paulo’s growing focus on sustainable tourism development. Railways offer a more environmentally friendly alternative to road travel, reducing emissions, easing traffic congestion and supporting conservation efforts in delicate mountain environments.
By enhancing the railway rather than expanding road infrastructure, the state government is investing in long-term, environmentally responsible mobility solutions. This aligns with global travel trends, as more tourists seek eco-conscious travel options and governments prioritize low-impact transportation systems.
In addition to reducing environmental pressure, the project is set to drive economic benefits for local communities. Increased visitor flow will stimulate jobs, expand hospitality services and promote small business growth across the Paraíba Valley.
Attracting Private Sector Innovation
The concession process under PPI-SP is structured to attract experienced private sector companies with proven expertise in rail operations, tourism management and customer service. The winning bidder will be selected not only on financial criteria but also on the quality and innovation of their service proposals.
Potential innovations may include upgraded digital ticketing systems, immersive onboard programming, partnerships with cultural institutions and improvements in accessibility for passengers with reduced mobility. By integrating modern operational standards with heritage preservation, the railway can meet contemporary needs while showcasing its historical significance.
A New Era for Tourism in São Paulo
With a $60 million investment shaping its future, the Campos do Jordão tourist railway is poised to become a flagship attraction for the state of São Paulo. The revitalization of this historic line represents a forward-looking approach to tourism development—one that values cultural preservation, sustainability and elevated visitor experiences.
As the 2026 auction approaches, anticipation continues to build. For travelers, the promise of a transformed scenic journey through the mountains offers new reasons to explore the Paraíba Valley. For São Paulo, the project symbolizes a broader vision of strengthening its tourism infrastructure and positioning the state as a leading destination in Brazil.
Once completed, the upgraded Campos do Jordão railway will stand as a shining example of how thoughtful investment can enhance both heritage and modern tourism, creating unforgettable journeys for generations to come.
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