IHG and LCK Hospitality Launch Vietnam’s First Vignette Collection Hotel in Ho Chi Minh City, Elevating Luxury Tourism in Southeast Asia
In a groundbreaking collaboration, IHG Hotels & Resorts and LCK Hospitality Company Limited have announced the opening of the first-ever Vignette Collection hotel in Ho Chi Minh City, Vietnam. This milestone represents a strategic leap in the country’s luxury tourism sector, providing elite travelers with a unique blend of international hospitality standards and rich Vietnamese cultural heritage.
This new luxury boutique hotel, part of IHG’s rapidly expanding Vignette Collection, is set to redefine upscale accommodations in Southeast Asia. The partnership is particularly notable as it marks Vietnam’s debut in IHG’s exclusive Vignette Collection portfolio — a brand known for its high-end, culturally immersive hotels.
Expanding IHG’s Footprint in Vietnam’s Booming Tourism Sector
Vietnam’s tourism sector has been experiencing a robust rebound, attracting millions of international and domestic travelers. According to the Vietnam National Authority of Tourism, over 8.9 million international tourists visited the country in the first half of 2025 — a figure nearing pre-pandemic highs.
Leveraging this momentum, IHG now operates 20 hotels across Vietnam with 22 more under development, including properties under its InterContinental, Crowne Plaza, Holiday Inn, and now, the Vignette Collection brands. The introduction of the Vignette Collection in Ho Chi Minh City, Vietnam’s economic and cultural capital, aligns with IHG’s vision to serve the burgeoning demand for high-end, experiential travel.
A Culturally Rooted Collaboration with LCK Hospitality
Partnering with LCK Hospitality, a prominent Vietnamese firm known for its family-run operations and deep local knowledge, IHG is setting the stage for a hotel experience that is deeply rooted in Vietnamese art, culture, and traditions. The collaboration brings together LCK’s expertise in curating culturally rich experiences and IHG’s global network, marketing reach, and hospitality standards.
One standout feature of this partnership is LCK’s background in art dealership, which will influence the hotel’s interior aesthetics. The design concept will celebrate Vietnamese craftsmanship, incorporating locally sourced materials, traditional motifs, and contemporary Vietnamese art into the hotel’s layout.
Prime Location with Easy Access to Ho Chi Minh City’s Top Attractions
Strategically located in the heart of District 1, the Vignette Collection hotel offers travelers unrivaled access to some of Ho Chi Minh City’s most iconic attractions. Within walking distance are the Saigon Notre-Dame Cathedral, Ben Thanh Market, Independence Palace, and the Saigon Opera House — cultural landmarks that capture the essence of Vietnam’s history and French colonial charm.
The hotel is also conveniently located a short 20-minute drive from Tan Son Nhat International Airport, making it an ideal choice for both international tourists and business travelers.
Anticipated Amenities and World-Class Services
While final details of the property’s design and services are yet to be fully disclosed, the hotel will follow the Vignette Collection’s commitment to bespoke luxury and locally inspired experiences.
Expected offerings include:
- 52 Premium Rooms & Suites: Elegantly designed accommodations blending modern luxury with Vietnamese cultural elements.
- Fine Dining Venues: Restaurants offering curated menus of international cuisine and authentic Vietnamese dishes, highlighting regional flavors.
- Wellness Facilities: A holistic wellness center featuring a spa, yoga studio, and fitness suite designed for relaxation and rejuvenation.
- Event & Meeting Spaces: Flexible spaces equipped with modern amenities to host business meetings, weddings, and exclusive social gatherings.
- Cultural Programming: Onsite cultural immersions, including art exhibitions, traditional music performances, and culinary workshops.
These elements are tailored for discerning travelers seeking authentic yet luxurious experiences in Vietnam’s largest city.
Strategic Impact on Vietnam’s Luxury Travel Landscape
With the launch slated for late 2025, this hotel is expected to cater to the peak tourist season. IHG’s strategy reflects a broader global trend — the rise of “luxury with purpose” travel, where tourists seek culturally engaging and meaningful stays.
This property will contribute significantly to positioning Vietnam as a top-tier destination for luxury travelers in Southeast Asia. It strengthens Ho Chi Minh City’s reputation not only as a business hub but as a cultural gateway to Vietnam.
The hotel will also generate local employment opportunities, support local artisans, and promote sustainable tourism practices — key components in Vietnam’s Tourism Development Strategy 2030, which emphasizes quality, sustainability, and inclusiveness.
Looking Ahead: A Milestone in Vietnamese Hospitality
The new Vignette Collection hotel is poised to be a flagship project in the transformation of Vietnam’s hospitality industry. By embracing both global luxury standards and Vietnamese heritage, the property will offer an unparalleled experience that appeals to high-end leisure and business travelers alike.
As part of IHG’s commitment to “True Hospitality for Good,” this venture is not just about expansion; it’s about creating spaces that reflect the soul of the city. The Ho Chi Minh City Vignette Collection hotel will be more than a place to stay — it will be a gateway to Vietnam’s culture, history, and heart.
Conclusion
The collaboration between IHG and LCK Hospitality for the launch of Vietnam’s first Vignette Collection hotel marks a new chapter in the country’s tourism narrative. Strategically located in the vibrant center of Ho Chi Minh City, the hotel is expected to offer an elite blend of culture, comfort, and luxury. For travelers seeking a distinctive, high-end experience in one of Asia’s most dynamic cities, this new landmark will soon become a destination in itself.
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