The hospitality and events sector in the United Kingdom is stepping into a new era of sustainable tourism. Cvent, a global leader in event technology, has partnered with BeCause, a trusted sustainability data hub, to simplify sustainable venue sourcing for event planners.
This partnership allows hotels to showcase verified sustainability data directly within the Cvent Supplier Network, giving planners easy access to essential information. The move reflects the growing demand for eco-friendly venues and marks a significant milestone for the global event industry.
Simplifying Venue Sourcing with Sustainability Data
Event planners often face challenges when searching for venues that align with corporate sustainability goals. Many have spent hours comparing incomplete reports and inconsistent metrics. The new Cvent and BeCause integration solves this problem by centralizing data into a single platform.
BeCause offers access to more than 2 million data points and over 10,000 verified metrics. Hotels can upload their environmental data directly to Cvent profiles, making details instantly visible to planners. With over 12,000 hotels and venues included, the Supplier Network has become a one-stop resource for sustainable venue sourcing.
Planners can now filter properties based on verified sustainability efforts, ensuring that selected venues match their eco-conscious strategies. This streamlined process saves time while supporting environmentally responsible decision-making.
Elevating Hotel Visibility Through Sustainability
Hotels in the UK now have a powerful way to highlight their commitment to sustainability. By showcasing data within the Cvent Supplier Network, properties gain visibility among planners prioritizing eco-friendly venues.
This feature transforms hotel profiles into detailed sustainability showcases, covering energy efficiency, waste management, water conservation, and carbon reduction practices. Planners no longer need to request separate reports. They receive accurate, updated hotel sustainability data immediately.
Hotels that demonstrate clear sustainability commitments gain a competitive advantage in a crowded marketplace. This visibility positions them as leaders in eco-conscious event hosting.
Benefits for Event Planners
For planners, the integration removes guesswork and manual research. Instead of navigating through multiple sources, they can rely on verified sustainability metrics presented in real time.
With corporate clients demanding stronger alignment with environmental policies, planners now have the tools to deliver. The ability to compare venues quickly means faster decisions and smoother negotiations. With more than 12,000 venues available, the network covers global destinations, giving planners a wide range of eco-friendly options.
This efficiency frees planners to focus on creative and strategic aspects of their events, knowing that sustainability requirements are already met.
Supporting Corporate Sustainability Goals
Businesses across the UK and beyond are embedding sustainability into core strategies. Travel and event spending often represents a large part of corporate carbon footprints. By offering reliable sustainability data, Cvent and BeCause help companies reduce environmental impacts while meeting corporate responsibility goals.
Event planners can align venue choices with organizational policies, ensuring events contribute to greener outcomes. The process also reduces the risk of greenwashing since all data in the system is verified.
As sustainability becomes non-negotiable, this integration ensures that planners can confidently choose venues that reflect genuine environmental responsibility.
Preparing for the Future of Event Planning
The collaboration is not stopping at venue profiles. Cvent and BeCause are preparing to integrate sustainability data into the Request for Proposal (RFP) process. This development will further transform how planners source venues.
- Efficient RFP Responses: Hotels will include sustainability metrics directly in their RFP submissions. This saves time and ensures planners get all relevant details upfront.
- Smarter Decision-Making: Planners can evaluate proposals based on both pricing and environmental impact, creating a balanced and transparent selection process.
- Competitive Advantage for Hotels: Properties that demonstrate sustainability leadership will attract more corporate clients looking to align with eco-focused values.
This evolution of the RFP process makes sustainability an integral part of event planning, not an afterthought.
Building a Greener Event Industry
The integration between Cvent and BeCause is more than just a technology upgrade. It represents a cultural shift in how the hospitality and event industry operates. Sustainability is no longer a marketing buzzword—it is now a measurable, verifiable factor driving business decisions.
Hotels benefit by showcasing their eco-friendly practices, and planners gain reliable tools to meet corporate goals. The combined outcome is an industry that better serves both clients and the environment.
Conclusion: A Major Step for Sustainable Tourism
The Cvent and BeCause partnership marks a breakthrough moment for sustainable event planning in the UK and worldwide. By embedding verified sustainability data into the Cvent Supplier Network, the collaboration makes sourcing eco-friendly venues faster, easier, and more reliable.
Hotels gain visibility and credibility, planners save time, and businesses ensure events align with environmental commitments. With future enhancements like sustainability-driven RFPs, the integration will only become more powerful.
As sustainability takes center stage in tourism and hospitality, this partnership highlights how technology can transform an industry. By supporting eco-conscious choices, the Cvent and BeCause collaboration helps shape a greener, smarter future for global event planning.
For more travel news like this, keep reading Global Travel Wire

