Vietnam Launches Rixos Phu Quoc on Hon Thom Island, Redefining All-Inclusive Luxury in Asia
Vietnam has officially unveiled Rixos Phu Quoc, a groundbreaking resort experience on Hon Thom Island, also known as Pineapple Island, situated just off the southern coast of Phu Quoc. This resort introduces Asia’s first “All-Inclusive, All-Exclusive” hospitality concept, offering a high-energy blend of cultural immersion, elevated design, and carefree luxury.
Developed by Sun Group in partnership with global hospitality brand Ennismore, Rixos Phu Quoc forms the crown jewel of the Sun Paradise Land mega entertainment and cultural complex. The resort represents not only a new tourism chapter for Vietnam but also a regional benchmark for next-generation island hospitality in Southeast Asia.
A Landmark Resort Experience with Global Firsts
Spanning over 1,700 accommodations, Rixos Phu Quoc features a wide range of lodging options, from family-friendly suites to premium seafront villas. With 22 restaurants spread throughout the resort, guests can sample an extensive culinary journey—from Vietnamese street food to international gourmet cuisine, including Mediterranean, Japanese, and seafood barbecue offerings.
The “All-Inclusive, All-Exclusive” model ensures guests enjoy unlimited access to dining, entertainment, fitness, and cultural programs while preserving a sense of curated luxury and individual freedom. Whether it’s morning yoga with a sea view, adrenaline-pumping water sports, or elegant cultural performances, the experience is designed to be immersive and dynamic.
Connected by Record-Breaking Infrastructure
Visitors to Rixos Phu Quoc arrive via the Guinness World Record-holding Hon Thom Cable Car, the world’s longest uninterrupted three-way cable car system. The breathtaking 8-kilometer ride delivers panoramic views of the Gulf of Thailand, setting the tone for the elevated experiences to come.
This seamless connectivity transforms Hon Thom into an easily accessible paradise, while retaining its pristine natural charm—lush rainforests, coral reefs, and white sand beaches are all within easy reach.
Wellness, Family, and Cultural Adventure Under One Roof
Rixos Phu Quoc is designed to cater to all traveler types—from honeymooners and solo explorers to multigenerational families. The resort offers:
- Ocean-view wellness and spa facilities
- Dedicated kids’ clubs and teen zones
- Live shows, beach festivals, and open-air night parties
- Biking trails, nature walks, and water activities
Guests seeking tranquility can indulge in traditional Vietnamese therapies, saunas, or beachside meditation, while active vacationers can dive into the sea, explore coral gardens, or attend cooking classes that spotlight local flavors.
More Than a Resort: A Cultural Destination
Outside the resort, the Sun World Hon Thom Nature Park provides entertainment on a massive scale, with rollercoasters, zip lines, and immersive sea-view rides. Nearby, Sunset Town offers visitors Vietnam’s largest permanent water projection show, Kiss of the Sea, and the iconic Kiss Bridge, which has quickly become a viral photo destination.
VUI-Fest Bazaar, a night market infused with local culture, features traditional crafts, street food, live performances, and artisanal souvenirs, giving visitors a genuine slice of Vietnamese life. Golf lovers can book a tee time on a forest-to-sea championship golf course, offering some of the region’s most stunning vistas.
Phu Quoc’s Ascent on the Global Stage
Rixos Phu Quoc solidifies the island’s transformation from a quiet fishing village into a top-tier international tourism hub. Phu Quoc recently earned major global accolades, including:
- #2 Best Island in the World (2024) by a leading travel magazine
- #2 Best Island in Asia
- A frequent feature in Asia’s Top 10 Island Destinations
One key advantage propelling Phu Quoc’s popularity is Vietnam’s 30-day visa-free policy for foreign nationals visiting the island. This special exemption—applicable even to foreigners with Vietnamese heritage—makes it an ideal destination for both long-haul and short-stay travelers.
A New Era for Vietnam’s Luxury Travel Industry
The debut of Rixos Phu Quoc signals Vietnam’s ambition to position itself as a leading luxury island travel destination. It’s not just about opulence—this resort represents a fusion of local culture, global standards, and experiential diversity.
With the opening of this first-of-its-kind “All-Inclusive, All-Exclusive” resort in Asia, Vietnam sets a new precedent for sustainable, culturally rich, and high-end tourism experiences. Hon Thom and Phu Quoc together showcase the country’s tourism evolution—where cutting-edge infrastructure, natural beauty, and world-class hospitality converge.
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