Metro Manila’s luxury tourism landscape is set to ascend to new heights as Okada Manila, the prestigious integrated resort with six Forbes Five-Star awards, prepares to launch the WanderMart Travel and Lifestyle Expo 2025. Running from August 15 to 17, the expo will be held at the resort’s Crystal Pavilion, a symbol of architectural grandeur and sophistication.
This highly anticipated event is not just a commercial showcase—it represents a strategic move toward redefining tourism experiences in the Philippines. With full support from the Philippine Department of Tourism (DOT) and the Tourism Promotions Board (TPB), WanderMart becomes the first large-scale travel expo ever hosted by an integrated resort in the country, blending luxury, leisure, and lifestyle under one roof.
97 Premium Exhibitors Set to Showcase Travel Excellence
Organized by Silk Events Management, WanderMart 2025 will host 97 exhibitors occupying 130 booths, with participation from the nation’s top travel and lifestyle providers. Attendees will be treated to offers from leading airlines, world-class cruise lines, upscale resorts, banks, and lifestyle brands, all curated to appeal to aspirational travelers and premium consumers.
Visitors can expect ready-to-book travel packages, limited-edition retail offerings, and on-site exclusives, designed to cater to every tier of the modern Filipino and international traveler.
Philippine Government Endorsement Boosts National Tourism Agenda
DOT Secretary Christina Frasco is scheduled to attend the opening ceremony, reinforcing the national government’s commitment to expanding the domestic travel market. With tourism playing a pivotal role in the Philippines’ post-pandemic recovery strategy, this event aligns with DOT’s goal of enhancing local mobility, stimulating regional economies, and projecting the country as a world-class luxury destination.
According to the DOT’s 2025 strategic report, tourism revenue is projected to grow beyond ₱3 trillion, with luxury travel expected to be a key driver of high-spending tourist segments.
Exceptional Visitor Experience: Free Access, Early Bird Benefits, and Instant Deals
Entry to WanderMart is free, underscoring Okada Manila’s aim to provide inclusive luxury experiences. Early registrants won’t leave empty-handed—the first 300 pre-registered guests will gain access to the exclusive Coral Lounge, receive a complimentary beverage, and take home a special surprise gift.
Visitors can look forward to on-the-spot travel bookings, flash sales, and tailored packages that make spontaneous luxury more accessible. Exclusive merchandise and one-time-only offers will further distinguish the event, promising guests not only ideas but also instant execution of their travel dreams.
Loyalty Reward Bonuses and Grand Raffle Draws
Okada Manila is rewarding its Reward Circle members through exclusive travel vouchers. Members who visit the Bon Voyage Travel and Tours booth can redeem a US$100 discount, enhancing their purchasing power and strengthening brand engagement.
Further excitement comes from the grand raffle draw, where attendees can win an all-expenses-paid trip to South Korea and an overnight stay at Okada Manila’s opulent Sky Villa, known for its panoramic skyline views and 5-star hospitality.
Shaping the Future of Philippine Tourism
The WanderMart Travel and Lifestyle Expo 2025 isn’t just a temporary attraction—it is part of a broader strategy to cement Metro Manila as a regional hub for lifestyle and tourism innovation. By integrating commerce, tourism, and luxury, Okada Manila sets the stage for future partnerships with government and private sectors to host events that fuel long-term economic resilience.
The TPB, which supports similar expos across the country, considers WanderMart an essential part of its campaign to enhance the Philippines’ competitive edge in Southeast Asia’s luxury travel market.
Driving Sustainable Tourism and Economic Growth
Events like WanderMart align with the national tourism framework that promotes sustainable travel, responsible consumerism, and inclusive economic participation. From generating jobs to boosting hotel occupancies and retail sales, such expos stimulate a broad network of industries and services.
The Philippines has already seen a 28% increase in international arrivals in the first half of 2025, a trend further supported by high-profile, experience-driven events like WanderMart.
Conclusion: A Defining Moment for Philippine Luxury Tourism
As the first of its kind, WanderMart Travel and Lifestyle Expo 2025 at Okada Manila stands as a landmark event that reflects the evolving aspirations of Philippine tourism. It brings together government backing, top-tier brands, innovative deals, and immersive guest experiences—setting a gold standard for tourism expos in the region.
With this event, the Philippines not only celebrates its world-class offerings but also sends a clear message: it is ready to lead Asia’s next era of luxury and experiential travel.
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