EasyJet is set to make travel between Europe and North Africa easier and more affordable. The airline will launch a new base in Marrakech in spring 2026, marking a major step in its African expansion. The move aligns with Morocco’s vision to strengthen tourism and make the country one of Africa’s most accessible destinations.
New Routes Connecting Europe to Morocco
The Marrakech base will introduce direct flights from Hamburg, Lille, and Strasbourg. Additionally, a new route from Geneva to Tangier will be added. Each will operate twice a week, significantly improving connectivity and giving travelers more flexibility.
EasyJet plans to offer about four million seats in the first year of operations. This expansion will make Morocco one of the airline’s most important destinations outside Europe and create jobs for local staff.
Why Marrakech Is the Perfect Hub
Marrakech has long been Morocco’s cultural heart and a favorite for European tourists. The city’s charm lies in its blend of old and new — from the historic Jemaa el-Fnaa square and bustling souks to luxury resorts and modern cafes.
Its proximity to the Atlas Mountains, the Sahara Desert, and the Atlantic coast gives visitors endless travel options. The city’s compact size and short flight time — less than four hours from the UK — make it an ideal getaway for weekend travelers.
Morocco’s Tourism Boom
Morocco’s tourism sector is thriving. In 2024, the country welcomed 17.4 million visitors, up 20 % from the previous year. Marrakech remains a key driver of this growth, thanks to its mix of culture, adventure, and relaxation.
Government initiatives are fueling this success. Investments in airports, highways, and tourism infrastructure are helping Morocco prepare for major global events, including the 2030 FIFA World Cup. These improvements ensure smoother access and a richer visitor experience.
What EasyJet’s Expansion Means for Travelers
With Marrakech as a new hub, EasyJet is making Morocco more accessible to travelers on a budget. The airline’s affordable fares will allow more people to experience Morocco’s landscapes, from desert dunes to mountain villages.
The base also strengthens EasyJet’s position as a leading low-cost carrier. It allows the company to expand its network while supporting sustainable tourism in Morocco. The airline’s efficient operations and low fares are expected to boost inbound travel, particularly from northern and central Europe.
A Gateway to Discovery
Beyond Marrakech, EasyJet’s new routes will make it easier to explore Morocco’s diverse destinations. Travelers can visit Agadir’s beaches, hike the Atlas Mountains, or camp in the Sahara Desert — all within a few hours of the city.
For culture lovers, Morocco offers ancient medinas, royal palaces, and artisan markets. For adventure seekers, it provides trekking, surfing, and desert excursions. The easy accessibility from Europe ensures that travelers can enjoy both short city breaks and longer immersive journeys.
The Economic Impact
The Marrakech base will create new jobs and stimulate local businesses. Hotels, tour operators, and restaurants are expected to benefit from increased arrivals. According to Morocco’s tourism ministry, each million tourists generate thousands of jobs and billions in revenue for the local economy.
This growth also supports Morocco’s wider Tourism Vision 2030, which focuses on sustainability, regional tourism development, and greater global visibility.
Looking Ahead
EasyJet’s expansion signals a new chapter for Morocco’s aviation and tourism industries. The partnership between the airline and Moroccan authorities reflects a shared goal: to make travel easier, cheaper, and more inclusive.
By spring 2026, European travelers will have more direct, affordable routes to one of Africa’s most enchanting destinations. Marrakech’s rise as a global hub showcases how strategic partnerships and investment can shape the future of travel in the region.
In summary:
EasyJet’s new Marrakech base marks a turning point for Morocco’s tourism. With new routes, competitive fares, and growing visitor demand, the North African nation is set to become one of Europe’s favorite travel escapes — offering history, adventure, and culture within easy reach.
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