In 2025, PM Hotel Group continues its rise as one of the most dynamic forces in the hospitality sector. Known for its focus on lifestyle hotels, curated guest experiences, and community-driven design, the group has expanded its portfolio with several major openings across the United States and abroad. Among the highlights is the launch of the RESET Hotel in Twentynine Palms, California, near Joshua Tree National Park—marking a milestone as the first new-build hotel in the region in over 15 years.
With its emphasis on sustainability, innovative construction, and immersive guest experiences, the RESET Hotel reflects the company’s evolving strategy to meet the demands of modern travelers. These new openings also underscore PM Hotel Group’s broader vision to grow into international markets while strengthening its footprint in the U.S.
Financial Stability Amid Industry Challenges
Despite ongoing challenges in the hospitality industry, PM Hotel Group has demonstrated financial resilience. The company’s estimated annual revenue is around $198 million, supported by a robust portfolio and consistent demand for experiential travel.
From August 2021 to July 2025, the company’s credit risk profile fluctuated, reflecting external pressures in global hospitality. However, PM Hotel Group’s credit rating has recently improved from B3 to B2, demonstrating its ability to adapt strategically. Investments in lifestyle hotels, sustainable designs, and wellness-driven amenities have played a central role in this recovery.
RESET Hotel: A Desert Sanctuary Near Joshua Tree
The July 2025 opening of the RESET Hotel represents one of PM Hotel Group’s most exciting ventures. Part of its Modus Hotels division, which specializes in unconventional and lifestyle properties, the RESET Hotel brings a fresh approach to desert hospitality.
Located on a 180-acre site in Twentynine Palms, the hotel features 65 design-forward rooms, each with private patios, outdoor soaking tubs, and Flamingo Estate bath products. The architecture embraces a steel-frame modular design inspired by shipping containers, blending modern minimalism with the rugged beauty of the California desert.
Guests are welcomed into an environment where wellness and creativity intersect. Amenities include:
- 11,000-square-foot wellness spaces, including a saltwater pool, Jacuzzi, sauna, and cold plunge.
- A clubhouse with co-working areas, a café, and a retail shop.
- Activities such as yoga, meditation, and breathwork.
- 160 acres of preserved desert landscape dotted with art installations and nature trails.
The hotel’s Split Rock Bistro, scheduled to open in 2026, will offer dining inspired by seasonal desert ingredients, enhancing the immersive sense of place.
Other Major Openings in 2025
While RESET Hotel captures attention in the U.S., PM Hotel Group’s growth spans multiple regions with exciting new properties:
- Gaylord Pacific Resort & Convention Center – Chula Vista, California
Opened in May 2025, this 1,600-room property is the largest hotel in California. Featuring 12 restaurants and a 4.25-acre water park, it caters to both leisure travelers and large-scale conferences. - Limelight Boulder – Boulder, Colorado
Scheduled for late summer 2025, this all-electric hotel emphasizes sustainability with modern, eco-friendly accommodations and innovative design tailored to environmentally conscious travelers. - The Ritz-Carlton Masai Mara Safari Camp – Masai Mara, Kenya
Opening in August 2025, this luxury safari experience offers elevated tented accommodations within one of the world’s most iconic wildlife reserves. The property blends luxury with nature, providing unforgettable safari adventures. - Hotel Gabrielli Venezia – Venice, Italy
Expected in August 2025, this addition to the Starhotels Collezione brings luxury accommodations to Venice’s historic heart, merging Italian elegance with Venetian charm. - Hilton Dhaka – Dhaka, Bangladesh
Scheduled for 2025, this 250-room hotel will rise as one of the tallest structures in Dhaka, offering 34 floors of modern amenities for both business and leisure travelers.
Lifestyle Hotels as the Future of Hospitality
The common thread linking PM Hotel Group’s 2025 projects is the focus on lifestyle and experiential hospitality. Today’s travelers seek more than accommodation; they crave experiences that reflect local culture, sustainability, and wellness. RESET Hotel exemplifies this strategy, with its desert-inspired design, wellness amenities, and cultural programming.
Similarly, the eco-conscious design of Limelight Boulder and the immersive luxury of the Ritz-Carlton Safari Camp highlight PM Hotel Group’s commitment to aligning hospitality with traveler values. By offering guests unique stays—whether in the high deserts of California, the wildlife plains of Kenya, or the canals of Venice—the group is reinforcing its reputation as an innovator in hospitality.
Sustainability and Guest-Centered Design
Sustainability plays an increasingly central role in PM Hotel Group’s expansion. From all-electric hotels to modular construction methods, the company is prioritizing environmentally responsible practices. By integrating wellness amenities, co-working spaces, and cultural programming, these hotels create a sense of community and connection, appealing to both leisure and business travelers.
This strategy also makes the group attractive to investors and partners who recognize the importance of aligning with global trends in eco-conscious travel.
Conclusion: A Promising Future for PM Hotel Group
The year 2025 marks a pivotal chapter for PM Hotel Group. With the opening of RESET Hotel near Joshua Tree and other high-profile properties worldwide, the group is expanding its global footprint while redefining hospitality through sustainability, lifestyle, and immersive experiences.
As the hospitality industry evolves, PM Hotel Group stands out for its resilience, innovation, and dedication to guest-centered design. By focusing on curated experiences and sustainable practices, the company is not only adapting to industry challenges but actively shaping the future of travel.
From desert sanctuaries to luxury safari camps, PM Hotel Group’s growing portfolio offers travelers opportunities to explore the world through new lenses—authentic, personalized, and unforgettable.
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