Thomas Cook India and SOTC Unveil ‘TravSure’—A First-of-Its-Kind Travel Assurance to Protect International Tourists
In a landmark move to enhance traveler safety and peace of mind, Thomas Cook (India) Ltd. and its group company SOTC Travel have launched a pioneering travel assurance initiative—‘TravSure.’ This innovative program addresses the growing demand for robust travel protection amid rising geopolitical risks, climate-related disruptions, and unforeseen emergencies.
Launched in July 2025, TravSure is set to redefine how Indian travelers, particularly those opting for international group tours, experience travel security. The program offers round-the-clock support and comprehensive financial safeguards, filling critical gaps left by traditional insurance policies.
Redefining Travel Protection for the Modern Traveler
In an increasingly unpredictable world, standard travel insurance policies often fall short—especially when it comes to covering war-related disruptions, political unrest, or airspace closures. Recognizing this industry-wide vulnerability, Thomas Cook (India) and SOTC Travel have developed TravSure as a next-generation solution tailored to the evolving concerns of Indian outbound travelers.
Unlike conventional coverage that excludes force majeure or civil emergencies, TravSure ensures that travelers are not left stranded or financially vulnerable when faced with crises beyond their control.
Key Features of the TravSure Program
1. 24/7 Global Assistance:
Travelers under the TravSure program have access to dedicated representatives around the clock. Whether facing a missed flight, lost baggage, or political unrest abroad, travelers can count on real-time support.
2. Coverage Beyond Standard Policies:
TravSure offers financial protection against disruptions typically excluded from regular travel insurance. This includes:
- Trip cancellations due to war, riots, or political unrest
- Airspace closures and flight suspensions
- Force majeure events like earthquakes, floods, and hurricanes
3. Group Tour Security:
The program has been meticulously designed for international group travelers, ensuring that entire travel parties are protected collectively. When one part of the itinerary is affected, TravSure steps in to minimize the cascading impact on the group experience.
Empowering Indian Travelers with Confidence
The TravSure launch comes at a critical juncture when more Indian travelers are heading abroad for leisure, business, and spiritual journeys. With global hotspots facing unpredictable events—ranging from armed conflict in Europe to flash floods in Asia—traveler anxiety has risen sharply.
Thomas Cook (India) and SOTC Travel aim to replace that uncertainty with assurance, preparation, and peace of mind. The assurance isn’t limited to paperwork—it translates into tangible support when it matters most.
Raising the Bar for Travel Industry Standards
With TravSure, Thomas Cook and SOTC are not just launching a product—they are setting a new industry benchmark for customer safety and crisis readiness. In doing so, they challenge other travel companies to re-evaluate how they support their customers in emergencies.
This initiative aligns with broader industry trends advocating for resilient tourism models that can adapt quickly to shocks—from pandemics to international conflicts. The Indian travel sector, which has witnessed a strong post-pandemic rebound, is now evolving beyond convenience into comprehensive care.
A Legacy of Trust: Thomas Cook India and SOTC Travel
With over 140 years of experience, Thomas Cook (India) remains one of the most trusted travel and financial services brands in the country. Their extensive offerings span:
- Leisure and business travel
- Foreign exchange services
- Visa facilitation
- Travel insurance
Meanwhile, SOTC Travel, a key subsidiary with deep roots in the Indian market since 1949, specializes in group travel packages, customized holidays, and corporate travel management. Together, they serve millions of Indian travelers annually.
The launch of TravSure reflects both companies’ shared mission: ensuring worry-free travel experiences, even in the face of today’s unpredictable world events.
Supporting Tourism Growth Through Safety
According to India’s Ministry of Tourism, outbound travel from India is expected to surpass 30 million annual travelers by 2026. As international demand surges, programs like TravSure are poised to play a pivotal role in sustaining this growth by making safety an integral part of the travel experience.
TravSure doesn’t just protect individual travelers—it contributes to India’s tourism resilience by promoting a model of accountability, protection, and innovation.
Conclusion: Travel with Confidence, Travel with TravSure
In today’s volatile travel landscape, peace of mind is as vital as the destination itself. With TravSure, Thomas Cook (India) and SOTC Travel have unveiled a powerful tool for travelers seeking security, flexibility, and 24/7 assurance.
From political instability to natural disasters, this forward-thinking program bridges a long-standing gap in travel insurance, offering real-world solutions for real-world risks.
As India’s outbound tourism continues to expand, TravSure is set to become an indispensable companion for travelers who want more than just coverage—they want confidence. And with this initiative, Thomas Cook and SOTC have taken a bold step toward delivering exactly that.
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