WestJet has officially renewed its long-standing partnership with the Toronto Blue Jays for another seven years, cementing its role as the team’s Official Airline. This renewal marks a new chapter in fan travel and tourism across Canada and the U.S.
Since 2012, WestJet and the Blue Jays have joined forces to deliver memorable experiences, linking fans to games, special events and team encounters. This fresh agreement ensures that WestJet will continue to support the Blue Jays and their fan base with travel-driven activations and stadium presence.
What the Renewal Brings for Fans
Under the renewed deal, WestJet’s branding will remain highly visible across key locations in Rogers Centre and during Spring Training at TD Ballpark in Dunedin, Florida. Fans can expect to see WestJet logos behind home plate, in the Flight Deck zones, and in other high-traffic areas of each stadium.
In-game promotions will return, giving attendees chances to win WestJet Rewards points, flight vouchers, and exclusive travel deals throughout the Blue Jays’ season. These offers will deepen the connection between watching the game and planning travel.
Stronger Connections Across Canada
WestJet offers scheduled flights to more than 20 Canadian and U.S. destinations. This network enables fans from coast to coast to travel affordably and conveniently to Toronto, especially during the baseball season. Direct routes from Vancouver, Calgary, Montreal and other major hubs make attending a home game more feasible for both tourists and local supporters.
For business travelers tied to the sports or events sector, these reliable links help bridge corporate commitments with leisure experiences. Tourists combining a visit to Toronto with a Blue Jays game can now more easily integrate sport, culture, and city exploration.
A Celebration of Milestones
The extended partnership arrives just ahead of two landmark anniversaries. In 2026, the Toronto Blue Jays will celebrate their 50th season, while WestJet marks 30 years in operation. Together, the two institutions will use their joint platforms to highlight shared history, national pride, and the evolution of Canadian sport and travel.
Officials from both sides have expressed enthusiasm. The Blue Jays emphasize that WestJet has helped bring fans closer to the game through travel and stadium experiences. WestJet sees the alliance as an opportunity to blend affordable air service with cultural engagement and fan loyalty.
How Travelers and Fans Can Benefit
A core component of the partnership is the WestJet Rewards program. Fans will be able to earn travel points through game-day interactions or special promotions tied to baseball events. Those points can then be redeemed for flights, upgrades, or unique fan experiences.
Here are practical tips for fans and tourists planning a Blue Jays trip:
- Book early. With multiple weekly flights into Toronto, early reservations secure better fares.
- Watch for promotions. Check during games for chances to win rewards or travel perks.
- Visit Toronto beyond the stadium. Use your trip to see the CN Tower, Royal Ontario Museum, or nearby neighbourhoods.
- Join WestJet Rewards. Enrollment unlocks exclusive offers tied to Blue Jays engagement.
- Catch Spring Training in Florida. For those heading south, the TD Ballpark offers a chance to see the team in a warmer setting.
Key Highlights
- The partnership extends WestJet’s status as the Official Airline of the Toronto Blue Jays for seven more years.
- Branding, activations, and promotions inside the stadiums will continue to tie travel to fan experiences.
- WestJet connects fans through direct flights across Canada and the U.S.
- The renewal comes ahead of the Blue Jays’ 50th season and WestJet’s 30th anniversary.
- Fans and travelers can expect exclusive rewards, deals, and memorable game-day offers.
In renewing this iconic partnership, WestJet and the Toronto Blue Jays reinforce how sport and travel can unite communities and attract tourism. The alliance positions Canada’s national pastime as not just a game but an invitation — for fans near and far — to experience the country, the cities, and the shared spirit of baseball.
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