BALI | DUBAI | ROME – In a world where digital innovation is rewriting the rules of tourism, three global icons—Bali, Dubai, and Rome—are joining forces on a revolutionary journey powered by Web3 technology. At the heart of this transformation is Umy, an AI-driven, crypto-native travel platform designed to make blockchain-based tourism mainstream.
Launched as the first full-stack Web3 travel ecosystem, Umy allows users to book hotels, flights, and experiences in over 200 countries using cryptocurrencies like Bitcoin (BTC), Ethereum (ETH), USDT, and USDC. But beyond payments, the platform offers decentralized identity verification, AI-generated personalized itineraries, NFT-powered loyalty rewards, and DeFi-integrated perks—redefining what it means to travel in the digital age.
Umy Launches with 1 Bitcoin Giveaway and Global Rollout
To mark its official debut, Umy unveiled the Crypto Travel Festival, offering a 1 BTC prize pool for early adopters. The giveaway began with a registration phase from July 4–10, followed by an engagement period through July 24. Participants earn “Golden Eggs” for booking travel and interacting with the platform, automatically entering them into draws—beginning with a 0.1 BTC prize announced for July 25.
This approach blends gamification with utility, introducing travelers to a platform where Web3 isn’t just about finance—it’s about freedom and experience.
A Smarter, Decentralized Way to Travel
Built with blockchain transparency and powered by Umy’s proprietary Model Context Protocol (MCP), the platform uses large language models integrated with live data and APIs to create hyper-personalized travel experiences. Key features include:
- AI-generated travel assistants and itineraries
- Real-time hotel and airline comparisons
- Preference-based recommendations tailored to the traveler’s style
- On-chain reviews for verified feedback
This shift from traditional search-based tools to “hotels-find-you” technology makes Umy the most intuitive travel booking system in the crypto ecosystem.
DeFi Meets Tourism: Earn While You Explore
Umy doesn’t stop at planning. Users can deposit crypto into yield-generating vaults—earning Umy Points that unlock discounts, travel perks, and exclusive offers. This DeFi integration brings tangible financial benefits to travelers who want to maximize the value of their digital assets while preparing for their next adventure.
NFT-Backed Loyalty and Experiences
Umy also introduces innovative NFT use cases to reimagine loyalty:
- Membership NFTs grant tiered access to privileges like voting rights, early deals, and concierge upgrades.
- Travel Stamp NFTs serve as digital souvenirs and can potentially gain value or utility in future airdrops or community events.
- An NFT hotel alliance is in development to create interoperable loyalty programs across participating hotels, with rewards that go beyond single-brand chains.
This positions Umy not just as a platform—but as a movement toward a more meaningful, collectible travel experience.
Why Bali, Dubai, and Rome Are the Perfect Anchors for Web3 Tourism
🌴 Bali (Indonesia)
Bali, with its 6.3 million annual international visitors pre-pandemic (Bali Provincial Government), is a global tourism hotspot now seeking to attract digitally native travelers. Umy’s presence in Bali enables crypto users to spend their digital assets in paradise, boosting the island’s economy while supporting its eco-tourism and digital nomad initiatives.
🏙️ Dubai (UAE)
Dubai’s Blockchain Strategy 2025 and government-led smart tourism goals align perfectly with Umy’s model. As a hub for fintech innovation and crypto regulation, Dubai offers a welcoming environment for Web3-native platforms. Umy’s services complement Dubai’s vision of becoming a global capital of future tech and tourism.
🏛️ Rome (Italy)
Rome, with its layered heritage and bustling visitor economy, is entering the digital age via Italy’s Strategia Nazionale per la Blockchain. By integrating smart suggestions and personalized itineraries, Umy transforms historic tourism into digitally enriched cultural exploration—making even ancient cities feel futuristic.
A Familiar Look, a Revolutionary Engine
Umy is designed with mainstream usability in mind. The interface mirrors popular travel sites like Expedia or Booking.com, but the backend runs on Web3. Through a Web3 wallet login, users control their identity, payment, and rewards—cutting out intermediaries and minimizing data risk.
“We built Umy for everyday crypto users who want real-world utility,” says Alex, CEO of Umy. “Travel is an emotionally driven activity. By marrying crypto with travel, we’re giving digital assets a human purpose—connection, adventure, and discovery.”
How Umy Aligns with Global Travel Trends
The World Tourism Organization (UNWTO) and OECD have emphasized the need for digital personalization and innovation to revive global travel. Umy answers that call by offering:
- Faster booking through decentralized protocols
- Transparent loyalty systems on blockchain
- Personal control over privacy and data
- Increased engagement through NFT gamification
In a post-pandemic world where contactless, secure, and personalized travel is the standard, Umy offers a blueprint for next-generation tourism.
Beyond Travel: Umy as a Web3 Superapp
Looking ahead, Umy’s roadmap includes expanding into Web3 e-commerce, lifestyle, and entertainment services—creating a comprehensive decentralized consumer platform. The MCP Protocol allows developers to plug into the ecosystem, enabling third-party apps and services that deliver seamless user experiences.
From dynamic pricing engines to immersive metaverse integrations, Umy aims to become the WeChat of Web3 travel—modular, personalized, and unstoppable.
Conclusion: A Human-Centered Crypto Revolution
Umy doesn’t just promise better bookings—it redefines the purpose of digital currency. By restoring human touch to crypto through travel, Umy bridges the gap between online identity and offline experience. Whether it’s surfing in Bali, exploring Roman ruins, or enjoying the skylines of Dubai, travel with Umy is smarter, freer, and more connectedthan ever before.
In a decentralized world craving connection, Umy is more than a travel platform—it’s a passport to the future. And with 1 BTC up for grabs, now is the time to embark on the next chapter of global exploration—powered by AI, secured by blockchain, and personalized by you.
For more travel news like this, keep reading Global Travel Wire
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