The Caribbean Tourism Organization is advancing a regional approach to technology that places local people, businesses and cultural values at its centre. Its World Tourism Day programme includes an AI Tourism Bootcamp on September 28, 2026, to help tourism professionals turn digital ideas into practical tools. The initiative comes as travellers increasingly use digital services
Jamaica is putting artificial intelligence and digital skills at the centre of its tourism discussions in 2026. Government-backed forums and an existing visitor chatbot show how the island is examining technology’s role in travel planning, destination marketing and hospitality work. The focus will continue during Tourism Awareness Week, scheduled for September 27 to October 3.
Pacific tourism leaders are putting digital tools and artificial intelligence higher on their agenda as World Tourism Day approaches on September 27, 2026. Their goal is to make island destinations easier to discover while improving the information tourism businesses use to plan. Benjamin Shaw of the Pacific Tourism Organisation, known as SPTO, has called for
Agoda has begun a limited public beta of its AI Travel Assistant, giving selected mobile app users a conversational way to plan trips. The tool connects holiday ideas with accommodation, flight and activity options that travellers can explore within Agoda. The launch addresses a familiar problem in travel planning. Visitors may find an appealing destination
Amadeus plans to make its AI assistant, Amadeus Max for Travel Sellers, available to travel agencies across the Gulf. The tool sits within Amadeus Selling Platform Connect and helps agents interpret fare rules, review booking histories and create automated workflows. The proposed Gulf rollout targets tasks that can take considerable time during a booking or
SiteMinder has unveiled an AI-powered Dynamic Commerce Engine designed to help hotels find revenue opportunities across pricing and room distribution. The system will identify commercial problems, recommend changes and carry out approved actions when it goes live over the coming months. The launch addresses a practical challenge for accommodation providers. A hotel may offer the
SITA is highlighting a central challenge in modern air travel: airlines and airports have powerful digital tools, but those tools must work together. Better data sharing could help travellers move through airports with fewer delays, clearer updates and less repeated processing. Artificial intelligence, digital identity and baggage tracking already support parts of the passenger journey.
Singapore has launched an AI-supported destination guide designed to help independent Chinese travelers discover attractions, neighborhoods, businesses, and local experiences. Singapore Street Stars features 104 places across seven themed rankings within Amap, Alibaba’s location-based services platform. The guide launched in September 2026 through cooperation with the Singapore Tourism Board. The service combines destination recommendations with
Uganda is placing digital tourism and artificial intelligence at the centre of a month-long programme designed to strengthen travel across the country. The programme will culminate with the national World Tourism Day celebration at Mbale Secondary School Grounds on 27 September 2026. It carries the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism.” Authorities
IBTM World 2026 has named historian and award-winning author Dr Eliza Filby as its opening keynote speaker. Her appearance will place artificial intelligence, generational change and human connection at the centre of the international business events agenda. Filby will deliver “Now and Next: Understanding People in a Changing World” at 09:00 on Tuesday, 17 November.
Human expertise remains a powerful influence on holiday bookings despite the rapid adoption of artificial intelligence across the travel industry. A North American survey commissioned by small-group adventure company Explore Worldwide found that 78% of travellers were more likely to reserve a holiday when experts with direct destination experience created the itinerary. The findings suggest
Tourism businesses across Africa face a growing digital visibility challenge as artificial intelligence changes how younger travellers discover and book holidays. Industry findings available in September 2026 indicate that 72% of Generation Z travellers use AI during trip planning. This shift has major implications for independent hotels, safari camps and tour operators across Kenya, Rwanda
