Emirates has opened a new Travel Store in Tokyo as it prepares to increase flights serving Japan. The developments combine personalised booking assistance with additional passenger and cargo capacity through the airline’s Dubai hub.
The Tokyo outlet is in Otemachi, one of the capital’s principal business districts. It follows the opening of Emirates’ Osaka Travel Store in July 2025, extending the carrier’s dedicated retail presence across Japan.
Meanwhile, an additional Narita service is scheduled to begin on 26 October 2026. The increase will bring Emirates’ passenger operations serving Japan to 28 flights weekly, providing more options for international journeys.
Together, the investments highlight Japan’s strategic importance to the airline while supporting inbound tourism and outbound travel.
Tokyo Store Brings Personalised Travel Support
The Emirates Travel Store in Tokyo offers flight booking assistance, travel information and tailored itinerary planning. Multilingual consultants serve Japanese and international customers, helping visitors discuss their requirements directly.
The outlet gives travellers another way to explore Emirates’ international network and arrange connections through Dubai. Customers can seek guidance on available travel products and discuss itineraries involving several destinations.
For visitors planning complex journeys, an in-person consultation provides space to address individual questions before booking. Business travellers, holidaymakers and customers considering premium cabins can discuss the options relevant to their trips.
The opening also extends services to the greater Tokyo area, complementing the airline’s established Osaka retail location.
Otemachi Opening Draws Aviation and Diplomatic Guests
Senior Emirates executives, diplomats, aviation officials and travel industry representatives attended the store’s official inauguration.
Guests included Shihab Ahmed Al Faheem, the United Arab Emirates Ambassador to Japan. Tetsuya Mori from the Japan Civil Aviation Bureau also attended the ribbon-cutting ceremony.
Emirates representatives responsible for Far East operations and the Japanese market joined the event, alongside media and industry guests.
The venue occupies the first floor of Otemachi One at 1-2-1 Otemachi, Chiyoda-ku. Its business district location creates a central contact point for customers seeking support with international travel arrangements.
The store operates Monday to Friday, from 11 am until 7 pm. It closes on weekends and public holidays.
Business Class Display Adds a Premium Dimension
A Boeing 777 Business Class seat forms a central feature of the Tokyo store. Visitors can examine the displayed product while learning about the airline’s premium travel offering.
Beige lounge chairs and modern furnishings create seating areas for consultations. The interior brings elements of Emirates’ premium presentation into a city-centre setting.
Interactive features include a self-service kiosk and a personalised queue management system. A selfie mirror offers backgrounds featuring popular destinations within the airline’s network.
These facilities combine practical booking support with opportunities to explore the Emirates experience before departure.
However, the display represents a product introduction rather than a confirmation of the cabin available on every flight. Travellers should check their selected service when choosing accommodation onboard.
More Narita Flights Support Tourism Access
The planned Narita increase adds another element to the Emirates Japan expansion. A Boeing 777-300ER will operate the additional service, offering more than 300 passenger seats in each direction.
Emirates already connects Dubai directly with Narita, Tokyo’s Haneda Airport and Kansai International Airport in Osaka. These gateways support travel between Japan and destinations throughout the airline’s wider network.
The additional Narita operation will give departing passengers more choice while addressing growing demand for travel to Japan.
For international visitors, greater flight availability can support itinerary planning around accommodation, attractions and onward domestic journeys. Tokyo and Osaka also provide different starting points for exploring the country.
Nevertheless, the announced capacity increase does not establish specific changes in fares, visitor spending or hotel bookings.
Passenger Growth Accompanies Additional Cargo Capacity
The extra Narita service will also provide 20 tonnes of additional daily cargo capacity. This adds freight capability alongside the planned increase in passenger seats.
The combination broadens the operational significance of the flight expansion, supporting both travel and goods movement.
For tourism businesses, the passenger development remains particularly relevant. More available seats create additional opportunities to package Japan holidays and organise departures through Dubai.
The Tokyo store supports that process by offering direct assistance before customers travel. Its multilingual service connects the airline’s retail investment with the practical decisions involved in booking international journeys.
With the Narita increase scheduled for late October, Emirates is developing both its flight offering and customer support presence in Japan.



